July 2008
Porosity Created for Touchable, Beautiful Hair
For hair that has become delicate from coloring, perming and blow-drying, White Sands, a professional hair care manufacturer infusing cutting edge science with natural botanicals, presents Porosity to protect tresses from future damage caused by hot tools and environmental elements.
Named after the hair’s ability to absorb and retain moisture, unnaturally high and low levels of porosity are the main causes of fragile and brittle locks. Porosity instantly reverses this state, creating healthy, flawless hair through its unique formula and restorative properties.
Fashioned as “makeup for hair,” this product acts as a concealer, filling in the blemishes found in each strand. This revitalizing feature instantly creates an illuminating, flawless style. Porosity will transform damaged, dry locks, revealing youthful, shiny hair.
For more information, visit www.whitesandsproducts.com or call 877-720-8477.
Nurturing Health and Wellness With Nutrients
The CHI Organic Olive Nutrient Therapy line is designed to bring ancient philosophies of health and beauty together with advanced American technology.
In the Olive Nutrient Therapy line, the use of olive oil is enhanced by 12 key organic nutrients found in herbs and essential oils such as basil, chamomile, geranium, lemongrass, marjoram, peppermint, tamanu oil, black cumin seed (nigella sativa), nettle, thyme, watercress and fenugreek. Top quality organic ingredients, grown without herbicides, add a natural and pure appeal to this line.
CHI Organic Olive Nutrient Therapy consists of shampoos, conditioners, treatments, styling and finishing products with a clean aroma that includes lemongrass oil, an essential oil blend along with virgin olive oil with black cumin seed and the anti-inflammatory tamanu oil.
For more information, visit www.farouk.com or call 1-800-237-9175.
Green Salons Are the Latest Trend
The national salon trend is towards natural and organic products and services. Quality is not compromised and sensitive, allergy-prone and informed clients are searching for these products and services. Salons and spas can be the place clients go for all their natural and organic hair, skin, cosmetic and personal care products that are safe for the environment and safe for them. Salons can expand their profits by tapping into this expanding eco-friendly market.
Complete and comprehensive education for salon and spa owners is available now in Chadwick’s Vital Secrets DVD series. Step-by-step instruction provides all the information needed to launch a new successful green salon and spa.
For more information, visit www.nontoxichaircare.com.
Instant Color, Volume and Length
Balmain’s latest innovation for the hair extension market is Memory Hair.
Memory Hair is a clip-on extension system that combines synthetic hair with human hair at roughly half the cost of human hair. Memory hair is 20 percent lighter than human hair, utilizes a patented “Soft Blend Edge” clip-on system that blends more naturally with your hair. And, unlike other synthetic hairs, Memory Hair can be curled or flat ironed up to 280 degrees.
Memory hair is available in mixed tones of natural and fantasy colors.
For more information call Balmain Hair Group at 877-647-8540 or www.balmainhair.com.
Website Launched to Help Salons Create Their Buzz
SignatureB Communications has launched a website to help stylists and salon owners create buzz about their businesses with affordable turnkey marketing products.
Their customer-focused products include electronic newsletters, a birthday wishes program, and other promotions that can be customized for each individual business. The company’s hallmark newsletters are fully developed and feature informative, salon-specific articles and beautiful color photographs in stylish designs.
For each issue, SignatureB works with the stylist or salon to write an article that talks specifically about a featured promotion or “product of the month.” Its unique birthday wishes program allows owners to rest easy knowing they haven’t forgotten a client’s birthday by selecting a beautiful design and then pre-scheduling an e-birthday wish to each client a year in advance. All that is needed is an e-mail list with birthdates—SignatureB handles all the details.
