10 | JANUARY 2018 | CALIFORNIA STYLIST & SALON |WWW.CALIFORNIASTYLIST.COM Bad Habits that Drive Clients Away
If there’s one thing a client won’t tell you, it’s the
real reason why they’re “breaking up”with you.
Sometimes you can pry the reason out of
them, but most people would prefer to avoid
conflict and politely fade off your radar. Over the
years, I’ve heard many reasons why clients break
up with their stylists; however these are by far the
Not embracing change
. Prepping supplies
in advance for a client’s visit is a great way to
save time, but it IS possible to go overboard. For
example, if you mix your client’s color formula
before they arrive (without talking to them first),
you’re essentially assuming they like what you
did and leaving them no room for change. (You
may also be wasting color if they suddenly want
to try something new.) Not offering change is the
number one reason clients leave their stylists.
Always do a fresh consultation to find out how
their hair is working first.
Gettingmad at criticism.
When clients, espe-
cially loyal ones, do not like your work, don’t get
angry. (okay, you can get angry inside, but you have
to hold it in). Remember, they are always right, and
it’s your job to solve the problem. Caveat: If you’d
prefer not to continue a business relationship with
this client, set them free. No one wants extremely
difficult people in their chair. But if you’d prefer to
keep the client, work with them and offer solutions.
Take responsibility for your part, for example, if you
neglected to give them a good consultation. Try to
amend the situation as best you can and be kind so
you can continue your relationship.
Gossiping about other clients
ity is an unspoken rule of thumb for us as hairstyl-
ists. Our clients come to rely upon us not only for
good hair services, but for a safe space to vent
their problems. Obviously, it’s important to draw
boundaries; you can’t solve problems for other
people, but you can listen, and you can keep a
secret. This is vital for any business relationship,
especially a client and hairstylist relationship. If
your client finds out you told what they said to
someone else, they may get angry and never
come back to you, or you may even cause harm.
Stay professional, stay grounded, be a good lis-
tener, and keep your mouth shut.
As the old saying goes,
“pressure breaks pipes.” It’s important to take su-
premely good care of yourself in this business. It is
just as important to network as it is to exercise or go
to therapy. Youmust balance your life needs with
CLICK ON THE HEADLINE TO SHARE :: SAVE :: PRINT :: VIEW
The Mane Objective
Marco PelusiCLICK HERE