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2 | DECEMBER 2017 | CALIFORNIA STYLIST & SALON |

WWW.CALIFORNIASTYLIST.COM

CALIFORNIA STYLIST & SALON

is distributed to licensed salons, barbershops and beauty schools in California.

Circulation is restricted to members of the beauty and barber profession, its suppliers and students. To get

California Stylist

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www.californiastylist.com.

CONTRIBUTIONS OF PHOTOS, ARTICLES, etc., are welcome. Payment offered only when arrangements are made

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ALL MATERIAL COPYRIGHT 2017 by Holland Graphics, Inc. and/or the bylined authors or photographers. No part

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OPINIONS AND ENDORSEMENTS herein are the sole responsibility of the writers or advertisers and do not

necessarily represent the opinions of the publisher or the State Boards of each state. Publication of advertising

contained herein does not constitute endorsement. Columns are the opinions of the writers and not those of

the publisher.

NW Stylist & Salon

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ing nor in the promotional material they provide either orally or in writing. Advertising does not imply that the

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California Stylist & Salon

Volume 22, Number 7

Issue 259 • December 2017

Published monthly by

Holland Graphics, Inc.

Toll-free (888) 297-7010

(503) 297-7010 • Fax (503) 297-7022

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Publisher ................................................................ Holland Graphics, Inc.

Managing Editor.......................................................................... Lisa Kind

Production Manager ............................................................. Joel Holland

Advertising Director.................................................................... Lisa Kind

Copy Editor...........................................................................Linda Holland

ContributingWriters:

Judith Culp, Jerry Tyler, Elizabeth Morris, Neil Ducoff,

Jayne Morehouse, Marco Pelusi, Fred Jones, MiladyPro, Natasha Bhalla,

Jon Gonzales, Ali Davidson, Denise Prichard

California Board of Barbering and Cosmetology

Kristy Underwood, Executive Officer

Kevin Flanagan, Regulations & Contract Analyst

In this issue...

DON’T MISS THE NEXT ISSUE! Now you can ensure you’ll get the California Stylist each month deliv- ered to your inbox! Don’t miss this opportunity to keep up on the latest in beauty business news including important updates from your Cosme- tology Board, shows and events, business tips, and special promotions from our advertisers! Sign Up Online Today! www.californiastylist.com

ABOUT THE COVER:

California Board of Cosmetology News. . . . . . . . . . . . . . . . . . . 4-5

Mission: Business Beautiful . . . . . . . . . . . . . . . . . . . . . . . . . . 6-8

Beyond Your Chair . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10-13

Overcoming Burnout . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14-15

The Mane Objective. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

The Nail Extension . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18-19

Increase Revenue with Gift Cards . . . . . . . . . . . . . . . . . . . . . 20-22

Better Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24-26

Window Into Wellness . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28-29

The Beauty Professional . . . . . . . . . . . . . . . . . . . . . . . . . . . 30-31

Classifieds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32-34

Calendar . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35

Mission: Business Beautiful .............................6-9

The hair professionals’ social forums are alive with buzz and inquiring

minds want to know: Are you giving your clients a gift for the holidays? As

hairstylists, are holiday client gifts just something we do now? Do we give

gifts to all of our clients during the holiday season like realtors or corporate

law rms? At the risk of sounding Grinch-esque, no—this is not “something

we just do now.”

Beyond Your Chair ........................................10-13

To end the year on an inspirational note, I asked some of my beauty friends

what they’re looking forward to professionally and personally in 2018.

What’s clear is that they’ve made BIG plans and they’re ready to go. Here

are some of their answers:

The Beauty Professional ..............................30-31

This month, in the spirit of giving that is so prevalent in the Christmas

season, I want to encourage you to give back to this industry. Speci cally, I

would like you to consider becoming a proactive advocate for the world of

beauty.

Be Fantastic

The Latest California Looks from Fantastic Sams

Cover Photo by

Hair: Jesse Soulliere

Fantastic Sams – Corona, California

Photo: Taggart Winterhalter for Purely Visual