January 2010
From the Editor Lisa Kind
The Year of Client Experience 2010 marks the beginning of a new decade. This is the year of renewed client experience. In this issue, we explore how to give your client more value for their dollar in order to be successful in the upcoming year. Read more>
Beauty Business Buzz Charlene Abretske
Let’s Get Ready to Rumble…Salon Product vs. the Drug Store Stuff- I bet you hear it every day from your clients, “No I don’t need any product,” and then they come back for their next appointment and inferior products purchased at the drug, grocery, or big box store have ravaged their hair. Read more>
Three Months of Marketing Elizabeth Brown
New Comfort-Marketing Mandate - Despite both government and media telling us “the recession is over” for many months, odds are that your business is not feeling a significant “recovery” yet. Read more>
Esthetic Endeavors Judy Culp
Give Your Client a Moment of Bliss - Whether it is breakout, dehydration, sensitivities, accelerated aging, or other skin conditions, stress is a common trigger. Read more>
The Nail Extension Vicki Peters
Doing Nails in Today’s Economy - People turn to me for advice about the nailtech business; some of those are reaching out for some direction to take their career. Read more>
Mane Objective Marco Pelusi
Strategies for the New Year - Has it felt like a rough year? Feel like you’ve been beaten up a little in 2009? It’s time for a completely fresh start and a totally new perspective. Read more>
Blue Highways Jerry Tyler
Thrive or Survive in Today’s Economy … It’s a Matter of Choice - After hearing the warnings of the recession coming last year, I made the decision I would not participate in the upcoming economic downturn. Read more>
Looking for past articles? Visit the archives page.
